OUGD503 Brief 1, Clockwork Orange - Presentation Boards

OUGD503 -Brief 1, A Clockwork Orange - Proof of Submission

OUGD503 Brief 1, Clockwork Orange - Final & Submission

My idea was directly taken from the book - I wished to show clockwork oranges key descriptive features without giving away the story, for this reason I chose to focus on Alex - this is the main character, he has a very unique and distinctive look because of this I chose to use his description as my cover idea. After analysing the brief thoroughly It needed to be purely and heavily typographic based. My original ideas and designs relied on illustrative outcomes, although some of my designs where based around text this is how I developed my cover through feedback and research by learning how to manipulate text my final outcome has explored typography and punctuation which successfully creates an image of Alex's distinctive description.

OUGD503 Brief 1, Clockwork Orange - Further Development

From the  last crit I really decided to take off with my idea and develop my typographic based cover further out of the many designs I toyed with these are my favourites although some of these are stronger than others I feel my design is finally getting well on its way. I wanted to show key parts of the book such as Alex's distinctive outfit.

OUGD503 Brief 1, Clockwork Orange - Typographic Book Covers

To help gain some information on creating purely iconic and typographic covers I looked into some book cover outcomes which had been done before, to see what and how the designers have approached designing their covers.

http://www.creativebloq.com/typography/10-great-uses-typography-book-covers-10134890

The layout and use of this letterpress type is eye catching and fundamentally interesting,
the variations in sizes and colours not only add texture but character, strongly linking to
the book 'No country for old men' The colour of the type connotes to aged and weathering.

The use of black and white typography on this cover is a clever adaptation of
creating light in dark places directly connecting the books title, the flow of the
text also suggest freedom of light.

This classic cover by penguin is typeset really well, by having the text flow into the illustration
it only adds to the image rather than distracting and deterring away. Another great use on this
cover is the placement of the penguin logo! in the 007 well played and well thought out and
overall a beautiful timeless cover.

OUGD503 Brief 1, Responsive - Clockwork Orange - Ideas

My ideas have stemmed from my understanding of the book

A clockwork orange after pulling key parts out and considering

how I can represent the book clearly these are what I came up 

with.

To continue further this a few of us organised a critique to analyse

the success and development on responsive briefs. Some of the 

feedback I received was heavily towards the typographic outcomes

it was suggested I try create my icons out of type as the simpler

solutions looked better and didn't over complicate the idea's.

OUGD503 Brief 1, Clockwork Orange - Penguin Covers

http://www.creativebloq.com/graphic-design/penguin-covers-612338

I decided to look at previous penguin book cover designs to see just exactly they 'penguin' have published and to see if there are any similar or consistent qualifications.

Clockwork Orange cover, The design is very eye catching and bold
this would make any book pop off the the shelf the design itself is poster block painted
- in other words very simple.

Very simple and clear design, Obvious iconography and minimal type the recurring theme
I am noticing is simplicity.

OUGD503 Brief 1, A Clockwork Orange - Initial Ideas

After doing some initial research into 'A Clockwork Orange' by both watching the movie and skim reading the book. I decided the best way to approach this brief would to pick key scenes that are important to the development of the book for example one of my ideas was an illustration of beethoven's sympany which is key to the main character Alex who often listens to this song cause mischief this song then becomes the catalyst of his own destruction. I feel this way of approach the brief is different.

OUGD503 Brief 1, Resposnsive - Clockwork Orange - Opinion

To begin with my ideas I thought it would be necessary to
watch/read A clockwork orange - I quickly scanned the book
pulling out some key points from the story, I then watched
the Movie I was shockingly surprised at the film and didn't
know what to expect, the movie kept me engaged although
some parts of the story unnerved me but this is what I believe
the movie is about - making people feel uncomfortable because
the harsh reality is shit happens and in the era this movie was
written and produced a lot of the shocking footage was most
defiantly true such as corrupt police, cult groups, and rape.

Here are some of the key points in the movie which I will use
to start;

Milk
Women and the sexualisation of women
Sex
Alex's Cane
Alex's Eyelash
The groups outfits/hat
The bottle of medicine used to make alex feel sick watching videos
of indecency (Aversion Therapy)
A draw full of money and watches
Beethoven
The hospital Bed
The cat lady
The Homeless man

OUGD503 Brief 1, Responsive - Clockwork Orange (Research)

Clockwork Orange - Blurb

"Penguin Modern Classics". Fifteen-year-old Alex doesn't just like

ultra-violence - he also enjoys rape, drugs and Beethoven's ninth. 

He and his gang of droogs rampage through a dystopian future, 

hunting for terrible thrills. But when Alex finds himself at the mercy 

of the state and subject to the ministrations of Dr Brodsky, and the 

mind-altering treatment of the Ludovico Technique, he discovers 

that fun is no longer the order of the day. The basis for Stanley 

Kubrick's notorious 1971 film, A Clockwork Orange is both a virtuoso 

performance from an electrifying prose stylist and a serious exploration 

of the morality of free will. In his introduction, Blake Morrison situates 

"A Clockwork Orange" within the context of Anthony Burgess' 

Previous Covers

Clockwork orange has been around over fifty years and with this
there has been several covers for the book internationally. The covers
rely heavily on text and image in most of the examples - using
key scenes to illustrate and depict the story line to the reader.

http://www.huffingtonpost.com/2012/10/04/a-clockwork-orange-covers_n_1939815.html

Most of the covers are self explanatory using content from the book,
my personal favourite is The cover design relevant to the mental state
of the main character as used in psychotherapy the image seen is an 
ink blot test this speaks volumes.

Book Covers

The establishment book cover by Penguin uses negative
space to accentuate the illustrations and type this gives little
away from the book making the reader eager to find out what
the book is all about, the small snippets on the design invite
curiosity. 

Lars Mytting Norwegian Wood chopping has purely
used type and iconography to advertise this book,
the design is curiously simple, clean and structured
almost like how wood chopping should be, the cover
tells the audience exactly what the book is about without
misleading.

I decided to further my book research by visiting waterstones
to look at other covers in person for inspiration.

After looking through hundreds of books these show above were 

my favourite purely because of the style, variation and contrast

between them all.  My favourite cover design out of them all would

have to be the Moby DIck this is because of the really simple and

beautiful patterned illustrations - I like the placement of the type on

book entering the title makes the header appear most important

which it is but by having the illustrations surround it the type on 

the book is not lost at sea.

Quite opposite to the Moby Dick design I loved the design of the

contemporary Alice in wonderland book, the illustration showed sides

of the book you would not consider as the book itself once reading again

when I'm older is rather strange, quirky and quite depressing which as

a child you do not see these things, I believe the book is an adaption

and interpretation of how things really are in the book.