Here are some of my initial sketches, I have experimented with a various of shapes, a lot of the shapes are interesting I love the leaf but my peers felt this was too OTT and would take away from the campaign, they said that people want something compact and easy to fit in either their pocket or wallet, the best option for this is rectangular.
Keeping in theme with my other materials, app & window I wanted to keep my designs minimal and consistant so that it does take away from the actual products. I have included the tagline/concept in the voucher so it is clear, I have also added necessary things such as barcodes for staff and important bits like tear off codes also for staff - and of course the most important bit what money you will receive off and where. The idea is to keep playing the game and receive multiple different vouchers this is the paper voucher which will be transferable to the app swell so that online users are not excluded, as technology is the future.
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