For this week I drew up some quick sketches of how our packaging should look, today we will be meeting up to share each others ideas so we can start to define and develop.
My first idea/layout is to be quite simple and straight forward with a flourish of significance, for each fish I would like to have a set colour so that the consumer can identify which is what fish easily without even reading. This will be good encouragement for engagement.
My next idea is inspires by our experimental brushos I would use this as the background again with the simple layout, the reason being for simplicity is because the actual structure of the packaging is strong enough without extra flourishes all i want to do now is compliment the actual design.
Another of my idea is to engage with users further by using a QR code which links you to further information and cooking instructions because our target audience is young this should be easy to use and also better for the environment by using less inks.
In total I have drawn 8 ideas these 3 I believe are my strongest ideas and would like to present these to the group.
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